When choosing a men's fragrance, there are a few things to keep in mind:
Consider your personal preferences
What kind of scents do you like?
Do you prefer fresh, citrusy scents, or warmer, woodsy scents?
Think about the occasion.
What occasion will you be wearing the fragrance for?
If it's for work, you'll want to choose a different fragrance than if it's for a special event.
Test out different fragrances.
Don't just buy the first fragrance you see. Test out a few different fragrances to see which one you like best.